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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge

 

Dr Benjamin Lucas

Dr Benjamin Lucas

Vistiting Researcher


Biography:

Benjamin Lucas is an Assistant Professor at Maastricht University, Netherlands, working at the School of Business and Economics, and a visiting researcher at Cambridge Service Alliance. Benjamin previously completed his PhD at the University of Newcastle, Australia, focusing on social media analytics, text mining and network analysis. His dissertation combined perspectives from consumer behaviour, psycholinguistics, data mining and information retrieval.

At Cambridge Service Alliance, Benjamin is working on text mining social media and other online data sources with the aim of helping managers to gain more insight into customer experience and how it can be improved. The outcomes of this research will have potential applications in many areas of the service economy, including financial services, retail, industrial services and public health.

 

Keywords

  • Service Innovation
  • Business Model Innovation
  • Service Experience
  • Customer Experience
  • Social Media Analytics

Collaborators

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

Members of the Cambridge Service Alliance include BAE Systems, Caterpillar, IBM and the University of Cambridge.

RSS Feed Latest news

Podcast Interview with Deputy Director Dr Mohamed Zaki

Jul 20, 2017

In a new podcast from the Cambridge Service Alliance, Dr Mohamed Zaki, talks about his new role as Deputy Director, of the Cambridge Service Alliance, University of Cambridge.

Barriers and Facilitators to Incident Reporting in Servitized Manufacturers

Jul 17, 2017

July Paper by Chara Makri, on Barriers and Facilitators to Incident Reporting in Servitized Manufacturers.

Podcast - The Fallacy of the Net Promoter Score

Jul 17, 2017

In a new podcast from the Cambridge Service Alliance, Dr Mohamed Zaki, talks about his new paper 'The Fallacy of the Net Promoter Score: Customer Loyalty Predictive Model'.

Webinar - Business Ecosystems - Classification Model

Jul 10, 2017

10 July 2017 - Business Ecosystems: Towards a Classification Model - Florian Urmetzer

MSI Award for Customer Attrition Prevention with Artificial Intelligence project

Jul 04, 2017

A new award from the Marketing Science Institute for a project on customer attrition prevention with artificial intelligence, by Dr Mohamed Zaki and Dr. Benjamin Lucas

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