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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge

 

Dr Benjamin Lucas

Dr Benjamin Lucas

Vistiting Researcher


Biography:

Benjamin Lucas is an Assistant Professor at Maastricht University, Netherlands, working at the School of Business and Economics, and a visiting researcher at Cambridge Service Alliance. Benjamin previously completed his PhD at the University of Newcastle, Australia, focusing on social media analytics, text mining and network analysis. His dissertation combined perspectives from consumer behaviour, psycholinguistics, data mining and information retrieval.

At Cambridge Service Alliance, Benjamin is working on text mining social media and other online data sources with the aim of helping managers to gain more insight into customer experience and how it can be improved. The outcomes of this research will have potential applications in many areas of the service economy, including financial services, retail, industrial services and public health.

 

Keywords

  • Service Innovation
  • Business Model Innovation
  • Service Experience
  • Customer Experience
  • Social Media Analytics

Collaborators

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

Members of the Cambridge Service Alliance include BAE Systems, Caterpillar, IBM and the University of Cambridge.

RSS Feed Latest news

Seminar on Co-Creation in Living Labs - Italy

May 18, 2017

Seminar on 'Co-creation in Living Labs: An Interorganisational Perspective' at Carlo Cattaneo University in Castellanza, Italy.

New Executive Courses on Ecosystems Strategy

May 15, 2017

We are pleased to announce a new executive programme on Ecosystems Strategy, to be held in Cambridge on 22 November 2017

Bridging the Co-Creation Gap

May 15, 2017

May Paper Release on ‘Bridging the Co-creation Gap Between Co-creators, Companies and Living Lab’ by Katharina Greve, Veronica Martinez and Andy Neely

Webinar - A Process for B2B Partnerships

May 08, 2017

8 May 2017 - A Process for B2B Partnerships: Designing to deliver capability across companies

Alliance Visitor - Martin Fritze

May 01, 2017

Welcome to Alliance Visitor, Martin P Fritze, from the Institute for Marketing and Service Research at University of Rostock in Germany.

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