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Cambridge Service Alliance

At the forefront of service transformation in the digital era

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Managing customer experience through a systematic approach to data analytics
We all know what a positive – or negative – customer experience feels like: a rush of pleasure or teeth-grinding frustration. Firms are acutely aware of the importance of how we feel – and how that translates into long-term loyalty – but feelings are a difficult and complicated thing to measure at scale.
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Engineering Asset Management Executive Briefing
Latest Executive Briefing, on 'Engineering Asset Management: Issues and Challenges. Conclusions of the 2012 Cambridge Service Week workshop on the future of Asset Management.
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E-Mobility Services
Case Study on 'E-Mobility Services - new economic models for transport in the digital economy', by Claire Weiller
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Driving business model transformation
A new white paper from the Cambridge Service Alliance and HCL Technologies considers how the development of a digital thread is vital for business model transformation.
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File text/x-nemerleBlockchain
Blockchain: driving productivity, traceability and customer experience in supply chains
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Blockchain: driving productivity, traceability and customer experience in supply chains
Dr Veronica Martinez, Lecturer at the University of Cambridge and Senior Researcher at the Cambridge Service Alliance, working with colleagues at Caterpillar, shows how blockchain can deliver significant supply chain benefits.
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Key Considerations in Asset Management Design Executive Briefing
Executive Briefing on the Key Considerations in Asset Management Design - released November 2014
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High-Level Group on Business Services
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Electric Vehicle Rental Services: Project in Okinawa, Japan
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Collaborate to Innovate Report
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