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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

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Seven Critical Success Factors in the Shift to Services
Latest Executive Briefing on Critical Success Factors in the Shift to Services, by Veronica Martinez, Andy Neely, Florian Urmetzer, Neil Allison, Monica Lund, Dav Bisessar, Thomas Bucklar, Stewart Leinster-Evans, Graham Pennington and Daniel Smith
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The Service Community Conference - Outcome Based Services
Veronica Martinez presents at The Service Community Conference
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Making and Sustaining the Shift to Services in the Animal Health Industry
The May 2015 Monthly Paper, on 'Making and Sustaining the Shift to Services in the Animal Health Industry' by Veroncia Martinez, Veronique Pouthas and the Shift to Services Team.
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The Future of Servitization: Technologies that will make a difference
This Executive Briefing provides an invaluable guide to the technologies that are likely to play a pivotal role in the future of servitization.
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