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Cambridge Service Alliance

At the forefront of service transformation in the digital era

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2nd Customer Management Leadership Group Academic-Practitioner Workshop
Dr Mohamed Zaki was invited to participate in the 2nd Customer management Leadership Group Academic-Practitioner Workshop on 17-19 June at the University of Manchester.
Located in News
2017 ACAM Customer Excellence Award
Dr Mohamed Zaki received the Caterpillar's ACAM Customer Excellence Award
Located in News
2018 Robert Johnston Award
Congratulations to Mohamed Zaki, Professor Janet McColl-Kennedy and co-authors for receiving the 2018 Robert Johnston Award of the Journal of Service Management
Located in News
Cambridge Service Alliance hosts the Service Community Event
The Cambridge Service Alliance hosted the 'Service Community Event' on the 19th April, where service professionals shared their experiences on a wide range of service topics.
Located in News
Customer Experience Analytics - Data Insights Cambridge Event
Mohamed Zaki was invited as a guest speaker at Data Insights Cambridge event held in December 2016
Located in News
Customer Experience Analytics: Dynamic Customer-Centric Model
In this paper, Mohamed Zaki and Andy Neely propose a systematic multi-methods using a text-mining approach to capture and analyze customers’ data
Located in News
Customer Experience Analytics - Marketing Science Institute Award
Award made to Mohamed Zaki and Ben Lucas from the Marketing Science Institute for customer experience analytics.
Located in News
Customer Experience Management Using Data Analytics
This study addresses the research question 'How can qualitative and quantitative measures be combined to measure the customer experience'.
Located in Research / Data and Analytics for Services
Customer Experience Management and Big Data Workshop
1st Academic-Practitioner Research with Impact Workshop 'Customer Experience Management (CEM) and Big Data'
Located in News
Gaining Customer Experience Insights That Matter
New paper on 'Gaining Customer Experience Insights That Matter' by Janet R. McColl-Kennedy, Mohamed Zaki, Katherine N. Lemon, Florian Urmetzer and Andy Neely published at Journal of Service Research
Located in News