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Cambridge Service Alliance

At the forefront of service transformation in the digital era

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2020 Annual Review
Read about our latest research in our tenth anniversary Annual Review.
A Process for B2B Partnerships - designing to deliver capability across companies
Executive Briefing and Podcast on B2B Partnership - designing to deliver capability across companies.
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File text/x-nemerleBlockchain
Blockchain: driving productivity, traceability and customer experience in supply chains
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Blockchain: driving productivity, traceability and customer experience in supply chains
Dr Veronica Martinez, Lecturer at the University of Cambridge and Senior Researcher at the Cambridge Service Alliance, working with colleagues at Caterpillar, shows how blockchain can deliver significant supply chain benefits.
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FileCambridge Service Alliance Year 10 Annual Review
FileCambridge Service Alliance Year 10 Annual Review
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Case Study: Moving Towards a Data-Driven Business Model (DDBM) in the Online Newspaper Publishing Industry
Moving Towards a Data-Driven Business Model (DDBM) in the Online Newspaper Publishing Industry Mohamed Zaki, Tor Lillegraven and Andy Neely Cambridge Service Alliance, University of Cambridge
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Collaborate to Innovate Report
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Do you know what your customers really think about you?
Research carried out by the Cambridge Service Alliance has shown that widely used methods for gauging customer satisfaction – such as ratings surveys and Net Promotor Scores – do not really tell you what your customers are thinking.
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Driving business model transformation
A new white paper from the Cambridge Service Alliance and HCL Technologies considers how the development of a digital thread is vital for business model transformation.
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