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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

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Service Week 2011

Grand Challenge in Service Week 2011

Cambridge Service Week is a series of events hosted by the Cambridge Service Alliance to bring together leading academics, industrialists and policy makers to address the evolving challenges facing service education, research, practice and policy.  The 2011 event was held in Cambridge from 20-23 September 2011. It was designed to be a combination of partner, open and academic events designed to push the boundaries of service knowledge.

Partners Day Service Insights from the Cambridge Service Alliance
An executive programme for delegates from partner organisations during which we explored the latest insights in service thinking. This programme drew directly on the research completed by the Cambridge Service Alliance.

Industry Conference Business Model Innovation in Services: Delivering Competitive Advantage
This one-day conference explored how leading organisations develop innovative business propositions to drive their competitive advantage through service innovation.

Academic Conference - Understanding Complex Services Through Different Lenses
Rounding up Service Week was a two-day academic conference which explored, analysed, and evaluated complex service systems through different lenses – both in practice and in theory – in a unique conference format. The theme for the conference was Collaborating on theoretical and practice perspectives in a Complex Service System.

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Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

Members of the Cambridge Service Alliance include BAE Systems, Caterpillar, CEMEX, IBM and the University of Cambridge.

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