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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
Read more at: Business-to-Consumer Lock-in Effect
Business-to-Consumer Lock-in Effect

Business-to-Consumer Lock-in Effect

25 March 2015

The August 2014 Paper on 'The Business-to-Consumer Lock-in Effect' by Markus Eurich and Michael Burtscher


Read more at: A Blueprint for the Next Generation Organisation
A Blueprint for the Next Generation Organisation

A Blueprint for the Next Generation Organisation

25 March 2015

The September 2014 Paper on 'A Blueprint for the Next Generation Organisation: Reconciling agility, efficiency, and purpose' by Jonathan Trevor and Peter Williamson


Read more at: A Classification Model for Product-Service Offerings
A Classification Model for Product-Service Offerings

A Classification Model for Product-Service Offerings

3 February 2015

The December 2014 Monthly Paper on 'A Classification Model for Product Service Offerings', by Paolo Gaiardelli, Barbara Resta, Veronica Martinez, Oberto Pinto, Pavel Ablores


Read more at: Business Models for Electric Vehicles
Business Models for Electric Vehicles

Business Models for Electric Vehicles

3 February 2015

The January 2015 Monthly Paper, on 'Competing and Co-existing Business Models for Electric Vehicles: Lessons from International Case Studies' by Claire Weiller, Amy Shang, Andy Neely and Yongjiang Shi.


Read more at: Impact of Firm Characteristics on Survival
Impact of Firm Characteristics on Survival

Impact of Firm Characteristics on Survival

6 November 2014

The October 2014 Paper on 'Impact of Firm Characteristics on Survivial: an empirical analysis in the context of service strategies' by Ornella Benedettini, Morgan Swink and Andy Neely


Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included CEMEX, GEA, IBM, Pearson, Zoetis, HCLTech, Bouygues UK among others.