Welcome to the Cambridge Service Alliance…
Members of the Cambridge Service Alliance include BAE Systems, Caterpillar, IBM, Pearson, Zoetis and the University of Cambridge.
In this latest video by Dr Veronica Martinez she explains the need for servitization.
Podcast by authors of the 'Seven Critical Success Factors in the Shift to Services' Executive Briefing, including Veronica Martinez, University of Cambridge, Andy Neely, University of Cambridge, Neil Allison, Pearson, Monica Lund, Pearson, Dav Bisessar, IBM, Stewart Leinster-Evans, BAE Systems, Graham Pennington, BAE Systems and Daniel Smith, Zoetis.
Individual Podcasts from Professor Andy Neely and Dr Veronica Martinez on the 'Seven Critical Success Factors in the Shift to Services' Executive Briefing
Latest Executive Briefing on Critical Success Factors in the Shift to Services, by Veronica Martinez, Andy Neely, Florian Urmetzer, Neil Allison, Monica Lund, Dav Bisessar, Thomas Bucklar, Stewart Leinster-Evans, Graham Pennington and Daniel Smith
11 January 2016 - Innovating Your Business Model: The Capability Assessment Tool - Professor Andy Neely