skip to primary navigationskip to content

Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge

 

Webinar - A Transition Towards a Data-Driven Business Model

last modified Dec 15, 2015 01:37 PM
In the latest Webinar from the Alliance, Mohamed Zaki the recent report from the Alliance, 'Moving Towards a Data-Driven Business Model (DDBM) in the Online Newspaper Publishing Industry'.
Webinar - A Transition Towards a Data-Driven Business Model

Mohamed Zaki

Case Study - A Transition Towards a Data-Driven Business Model (DDBM)- Dr Mohamed Zaki

This webinar from the Cambridge Service Alliance discusses the recent report from the Alliance, 'Moving Towards a Data-Driven Business Model (DDBM) in the Online Newspaper Publishing Industry', where the authors present the current strategy of news online start-up – Nettavisen – to survive and compete against large incumbent publishing firms and new media players, such as Facebook and Google, in a rapidly growing market for online news. Nettavisen is moving towards a data-driven business model (DDBM). In particular, the firm aims to increase its market share and profitability through analysing huge volumes of user Web browsing and purchasing habits across desktop, tablet and mobile devices to drive both advertising and e-commerce revenues. Furthermore, the authors used the DDBM Innovation Blueprint as a practical lens to identify the benefits and challenges associated with leveraging “big data” to construct data-driven business models (DDBM) for online news businesses

 

Webinar I Presentation I Paper

RSS Feed Latest news

A Systems Perspective on Business Model Evolution

Jun 15, 2017

June Paper Release on ‘A Systems Perspective on Business Model Evolution: The Case of an Agricultural Information Service Provider in India’ by Chander Velu

Customer Satisfaction Scores Hide Problems

Jun 12, 2017

Marketing Week Article by Mohamed Zaki, 12 June 2017, on Customer Satisfaction Scores.

Webinar - Exploring the Journey to Services - Veronica Martinez

Jun 12, 2017

12 June 2017 - Exploring the Journey to Services - Veronica Martinez

Latest Alliance Newsletter - June 2017

Jun 01, 2017

June 2017 Cambridge Service Alliance Newsletter

Seminar on Co-Creation in Living Labs - Italy

May 18, 2017

Seminar on 'Co-creation in Living Labs: An Interorganisational Perspective' at Carlo Cattaneo University in Castellanza, Italy.

View all news

Upcoming events

Cambridge Service Week 2017 - Academic Conference

Oct 05, 2017

IfM, Cambridge, UK

Cambridge Service Week 2017 - Industry Conference

Oct 10, 2017

Moller Centre, Cambridge, UK

Cambridge Service Week 2017 - Partners Day

Oct 11, 2017

Moller Centre, Cambridge, UK

Upcoming events