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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

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Video - Introduction to the Cambridge Service Alliance

Video explaining the Cambridge Service Alliance

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Webinar - How Can Hackathons Accelerate Corporate Innovation?

In this October 2018 Myrna Flores presented the Alliance April paper on how hackathons can accelerate corporate innovation.

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Video - HCL joins the Cambridge Service Alliance

HCL joined the Cambridge Service Alliance as a strategic digital services partner.

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New thinking about the future of services

New technologies and new business models have already changed the way organisations interact with their customers. In the not too distant future, developments such as AI, robots and virtual reality will be a completely normal part of the customer experience.

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Video - What is the Future of Servitization

Many manufacturing firms are choosing to adopt or partly introduce a service-based model to create new and longer-term revenue streams. But how will servitization evolve in the future and how will it affect businesses and consumers? Andy Neely, Head of the Cambridge Service Alliance, explains what servitization is and what opportunities it will create for manufacturers in the future.

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Latest Executive Briefing

Remind yourself what value B2B relationships bring to the table. Remember to fight tough but also to chill out with your B2B partners. These B2B partnerships need to be designed to bring value to all involved.

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Latest Alliance Newsletter

The Alliance produces regular email newsletter updates of activities, research and events. Here you can view current and previous editions of the Cambridge Service Alliance Newsletter.

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Video - How Can Big Data Create Value?

A New Video on Big Data by Dr Mohamed Zaki, Cambridge Service Alliance

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Podcast - Deputy Director and the CSA

Podcast interview with Dr Mohamed Zaki, following his appointment as Deputy Director of the Cambridge Service Alliance

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Blog

Read the latest Blogs from The Cambridge Service Alliance

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Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

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New Paper - Digital transformation: harnessing digital technologies for the next generation of services

Jun 21, 2019

Check out our recent commentary paper published at the Journal of Services Marketing

The future of digital services and platforms

May 23, 2019

Cambridge Service Alliance Community of Interest Meeting - April 2019

New Paper: Servitization: A contemporary thematic review of four major research streams

May 21, 2019

This study identifies the key themes and research priorities in servitization literature over thirteen years from 2005 and 2017, based on four major research streams (general management, marketing, operations, and service management).

New paper - Redistributed Manufacturing and the Impact of Big Data: A Consumer Goods Perspective

May 21, 2019

This paper builds a conceptual framework to explore whether big data combined with new manufacturing technologies can facilitate redistributed manufacturing (RDM).

HCL joins the Cambridge Service Alliance

Apr 23, 2019

HCL joined the Cambridge Service Alliance as a strategic digital services partner.

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