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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge

 

Data and Analytics for Services

The emerging research field of 'Big Data analytics' explores the means to benefit from Big Data, and offers great potential for cross-fertilisation between service science and information systems research. There is little rigorous research addressing the specific challenges, as well as the opportunities, related to big data analytics from a service perspective. Our research uses an interdisciplinary approach of Big Data technology to address a range of real organisations problems to make better business decisions within complex service network. 

This research has three main themes within it:

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New Paper - Digital transformation: harnessing digital technologies for the next generation of services

Jun 21, 2019

Check out our recent commentary paper published at the Journal of Services Marketing

The future of digital services and platforms

May 23, 2019

Cambridge Service Alliance Community of Interest Meeting - April 2019

New Paper: Servitization: A contemporary thematic review of four major research streams

May 21, 2019

This study identifies the key themes and research priorities in servitization literature over thirteen years from 2005 and 2017, based on four major research streams (general management, marketing, operations, and service management).

New paper - Redistributed Manufacturing and the Impact of Big Data: A Consumer Goods Perspective

May 21, 2019

This paper builds a conceptual framework to explore whether big data combined with new manufacturing technologies can facilitate redistributed manufacturing (RDM).

HCL joins the Cambridge Service Alliance

Apr 23, 2019

HCL joined the Cambridge Service Alliance as a strategic digital services partner.

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