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Cambridge Service Alliance

At the forefront of service transformation in the digital era

Studying at Cambridge

 

Become a partner

The Cambridge Service Alliance helps organisations address their most testing business challenges as they embrace digital transformation.

Join the Cambridge Service Alliance

We offer three different types of membership - gold, silver and bronze - so that organisations can choose the level of engagement that suits them best. Whichever level you join at, you will benefit from access to the latest thinking about servitization from some of the world’s leading academics and from other organisations who are leading the way in service innovation.

GOLD 

  • Influence the direction of Cambridge Service Alliance research as a member of the Steering Committee. By shaping the future research agenda, you will be perfectly positioned to take advantage of its findings.
  • Access up to three research streams, with a research lead managing the relationship to ensure projects are progressed and knowledge is transferred into your organisation.
  • Access to three Community of Interest meetings, where you can network with like-minded organisations.
  • Organisational participation at Cambridge Service Week (20 complimentary places).
  • Research-led consultancy engagements, co-producing the latest service research and transferring the latest tools and techniques into your organisation.
  • Five complimentary places at a Alliance open courses*, helping to
  • get key stakeholder engagement and commitment to services within your organisation.
  • Access the latest tools and techniques that could impact your organisation.
  • Facilitated access to a network of wider University of Cambridge experts in related fields.

 


 

SILVER

  • Access to two streams of research, with a  research lead managing the relationship to ensure you are kept abreast of the latest developments in these areas.
  • Access to three Community of Interest meetings, where you can network and discuss the latest research and service opportunities with like-minded organisations.
  • Participation at Cambridge Service Week (5 complimentary places).
  • Five days of consultancy in the fields of shift to services or ecosystems.
  • Five complimentary places at a Alliance open courses*, helping to get key stakeholder engagement and commitment to services within your organisation.

 


 

BRONZE

  • Access to one research stream, with a research lead managing the relationship to ensure that you are kept abreast of the latest developments in this area.
  • Access to three Community of Interest meetings, where you can network and discuss the latest research and service opportunities with like-minded organisations.
  • Participation at Cambridge Service Week (5 complimentary places).
  • Five complimentary places at a Alliance open courses*, helping to get key stakeholder engagement and commitment to services within your organisation. 

Find out more 

Cambridge Service Alliance brochure

 

Get in touch

Dr Mohamed Zaki, Deputy Director, Cambridge Service Alliance
E: mehyz2@cam.ac.uk

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

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Insight | Business model innovation for digital twins in the construction sector

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At the Cambridge Service Alliance's most recent Community of Interest, Dr Erika Pärn considered the development of digital twins in the construction sector: the challenges it faces and whether android operating systems could provide a useful roadmap for business model innovation.

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May 12, 2020

According to Shep Hyken: "Customers are smarter than ever because they're experiencing great service from certain brands, and those rock-star brands are setting the bar higher for everyone else." In this white paper we explore the 'customer experience paradox' and how firms can use digital platforms to overcome it.

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Customer retention plays a critical role in a firm's long-term sustainability. Until recently, however, firms have tended to rely on one-dimensional survey techniques to measure their customers' loyalty. This white paper shows how machine learning can help overcome these limitations.

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