skip to content

Cambridge Service Alliance

At the forefront of service transformation in the digital era
 

Digital acceleration in service firms

3 November 2021, 09:00-13:00, Zoom 

Since the advent of the COVID-19 pandemic, most firms have witnessed pressures for accelerated changes, particularly around digitalisation. Myriad changes witnessed in the last two years have reset the context for companies, employees, and societies. Today’s world is more uncertain, where digital technologies have become quintessential to run services in the pandemic era. Yet simultaneously, firms today also long for more meaningful human interaction with employees and customers. Many firms are trying their best to change with the pace of the new normal and indeed to make sense of what the new normal for services may look like. From automotive, construction to entertainment the new normal for services may look very different from one another yet strive for similar outcomes.

At this virtual event, we invite keynote speakers to discuss the new normal and future of services, provide instructive examples on how companies can address some of the key challenges they have faced and present their accelerated transformations that have helped their businesses withstand the new pandemic-driven uncertainties.

Speakers include:

Andre Radon, Chief Information Officer, Seat 

Anne-Luise Böhm, Head of Digital Transformation & IT Strategy Consumer Health, Bayer

Brian Ringley, Construction Technology Manager, Boston Dynamics 

Mohamed Zaki, Deputy Director, Cambridge Service Alliance

 

Agenda

9:00  Mohamed Zaki Welcome and Introduction to the Cambridge Service Alliance research landscape

9:10  Andre Radon, Chief Information Officer, Seat 

9:50  Anne-Luise Böhm, Head of Digital Transformation & IT Strategy Consumer Health, Bayer

10:30  Coffee Break

10:45  Brian Ringley, Construction Technology Manager, Boston Dynamics 

11:25  Mohamed Zaki, Deputy Director, Cambridge Service Alliance

12:05  Panel & open discussion

12:50-13:00  Close and wrap up

 

Register your free place

 

Event contact: Jacqueline Brown jjb78@cam.ac.uk

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

LinkedIn

Follow us on Twitter

Latest news

Bouygues Construction joins the Cambridge Service Alliance

27 May 2021

We are delighted to announce that Bouygues Construction has joined the Cambridge Service Alliance, Institute for Manufacturing (IfM), University of Cambridge as a new industry member alongside our existing partners HCL Technologies , Caterpillar Inc. , Perkins Engines Company Limited and CEMEX . Press release

'Using AI to Track How Customers Feel — In Real Time' published in the Harvard Business Review

13 May 2021

The paper 'Using AI to Track How Customers Feel — In Real Time' by Mohamed Zaki, Janet R. McColl-Kennedy and Andy Neely has been published in Harvard Business Review.

Industry Day 2020 | What we learnt

6 December 2020

What is the future of services in the new pandemic-driven era? This was the topic explored at our 2020 Industry Day by senior executives from L'Oréal, Microsoft Research, Manchester United and start-up, Fairjungle.