DAY ONE

09.00     Welcome to Cambridge Service Alliance (Mohamed)
09.15     Academic Panel– How to write a paper in Service Management Journals? (Jay) Research idea, methodologies, practical implications
10.30     Refreshments
11.00     Workshops (Facilitated by invited senior academics)
12.30     Lunch
13.30     PhD Poster session (5 minutes each)
14.30     Refreshments
15.00     Workshops (Facilitated by invited academics)
16.45     Wrap Up
17.00     Activity: Exploring the Cambridge City.
19.00     College Dinner

DAY TWO

09.00     Welcome to the second day (Mohamed)
09.15     Industry Panel: Industry challenges in service management (Ruusa)
10.30     Refreshments
11.00     Paper presentations (Lars)
12.30     Lunch
13.30     Continue Workshops
15.00     Refreshments
15.30     Academic Panel: How to develop an academic career as a scholar in Service Management (Lars)
16.30    Wrap up and Close