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Read more at: Webinar - November - How Industry Evolution and Conditions affect Servitization
Webinar - November - How Industry Evolution and Conditions affect Servitization

Webinar - November - How Industry Evolution and Conditions affect Servitization

19 November 2015

Webinar given by Prof Ivanka Visnjic on 'How Do Industry Evolution and Industry Conditions Prompt Product Firms to Offer Services'

Read more at: Industry Conditions and Product Firms’ Choice to Offer Services
Industry Conditions and Product Firms’ Choice to Offer Services

Industry Conditions and Product Firms’ Choice to Offer Services

22 October 2015

The October 2015 paper on 'How Do Industry Evolution and Industry Conditions Prompt Product Firms to Offer Services?' by Ivanka Visnjic, Sam Arts & Dimo Ringov.

Read more at: A Classification Model for Product-Service Offerings
A Classification Model for Product-Service Offerings

A Classification Model for Product-Service Offerings

3 February 2015

The December 2014 Monthly Paper on 'A Classification Model for Product Service Offerings', by Paolo Gaiardelli, Barbara Resta, Veronica Martinez, Oberto Pinto, Pavel Ablores

Read more at: Service Typology Webinar - January 2015
Service Typology Webinar - January 2015

Service Typology Webinar - January 2015

3 February 2015

Webinar by Dr Veronica Martinez, on 'Service Typology - A Classification Model for Product-Service Offerings', presented on 12 January 2015.

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included BAE Systems, Caterpillar, GEA, IBM, Pearson, Zoetis, CEMEX, HCLTech and Bouygues


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