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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 

Biography

Professor Stephan Henneberg is the Visiting Academic Fellow at the Cambridge Service Alliance, as well as Chair Professor of Marketing and Strategy, Head of the Marketing Department, and Director of the Business Ecosystems Research Group (BERG) at Queen Mary University of London. As part of the Cambridge Service Alliance, Stephan leads the stream on Digital Transformation.  Before joining Queen Mary, he held academic appointments at Manchester Business School (MBS), University of Manchester, and at the School of Management, University of Bath. He has degrees in Management Studies, Philosophy, Political Sciences, and Economics, and obtained his PhD in Marketing from the Judge Business School, University of Cambridge. Before coming back to academia, he worked in senior positions as a management consultant with A.T. Kearney and McKinsey & Co. Stephan's research interests are in the area of business marketing and supply chain management, as well as business strategy, e.g. covering topics such as business relationships and networks, supply chain integration, business model innovation through digitalisation (industry 4.0), and service infusion. 

Visiting Researcher
Professor Stephan   Henneberg
Not available for consultancy

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Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

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Latest news

Bouygues Construction joins the Cambridge Service Alliance

27 May 2021

We are delighted to announce that Bouygues Construction has joined the Cambridge Service Alliance, Institute for Manufacturing (IfM), University of Cambridge as a new industry member alongside our existing partners HCL Technologies , Caterpillar Inc. , Perkins Engines Company Limited and CEMEX . Press release

'Using AI to Track How Customers Feel — In Real Time' published in the Harvard Business Review

13 May 2021

The paper 'Using AI to Track How Customers Feel — In Real Time' by Mohamed Zaki, Janet R. McColl-Kennedy and Andy Neely has been published in Harvard Business Review.

Industry Day 2020 | What we learnt

6 December 2020

What is the future of services in the new pandemic-driven era? This was the topic explored at our 2020 Industry Day by senior executives from L'Oréal, Microsoft Research, Manchester United and start-up, Fairjungle.