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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 

One Day Executive Programme on Ecosystems Strategy

When designing new services it is important to bring them to market quickly and iterate delivery. Often, it takes a lot of time to build capacity and capability to fulfil customer's needs. This course will show you how through understanding your business' ecosystem and leveraging partnerships, you can deliver services quickly and effectively. 

This course will help you

  • Understand what your business ecosystem is and why it is vital in service delivery
  • Explore the different options and models in understanding the wider ecosystem
  • Understand how to build partnerships to share capability and capacity across multiple companies
  • Understand how innovation can work through partnerships
  • Learn how to identify weaknesses in your ecosystem and what approaches you can take to address them

What you will learn

  • What an ecosystem is with past and present examples to deepen your understanding
  • How to model an ecosystem through mapping and ecosystem of your choice
  • Where value is exchanged across partners in the ecosystem and how this can highlight areas for improvement in the delivery of services
  • Understand the total value exchange, including the concept of indirect value, and how to model a direct value exchange
  • Why innovation is important in ecosystems
  • A technique that enables innovation between partners
  • How to critically review your ecosystem, to identify areas of weakness and propose strategic configurations for improvement

Course format

An interactive one-day course combining presentations, group activities and discussions. Participants will develop the skills and knowledge to successfully leverage their company's ecosystem for growth. 

 

Date: 
Tuesday, 27 February, 2018 - 09:30 to 17:30
Contact name: 
Lisa Barnett
Contact email: 
Contact phone: 
+44 (0)1223 766141
Event location: 
IfM, Cambridge

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included BAE Systems, Caterpillar, GEA, IBM, Pearson, Zoetis, CEMEX, HCLTech and Bouygues