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Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge


Ecosystems Strategy One Day Course

One Day Executive Programme on Ecosystems Strategy
When Nov 15, 2018
from 09:30 AM to 05:30 PM
Where IfM, Cambridge
Contact Name
Contact Phone +44 (0)1223 766141
Attendees Managers and executives involved in strategy and business development of solutions and services
Senior operations executives looking to inspire thought leadership in complex organisations
Consultants who support major strategic change programmes
Functional leaders and managers who are seeking to understand the wider value system of their firm
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When designing new services it is important to bring them to market quickly and iterate delivery. Often, it takes a lot of time to build capacity and capability to fulfil customer's needs. This course will show you how through understanding your business' ecosystem and leveraging partnerships, you can deliver services quickly and effectively. 

This course will help you

  • Understand what your business ecosystem is and why it is vital in service delivery
  • Explore the different options and models in understanding the wider ecosystem
  • Understand how to build partnerships to share capability and capacity across multiple companies
  • Understand how innovation can work through partnerships
  • Learn how to identify weaknesses in your ecosystem and what approaches you can take to address them

What you will learn

  • What an ecosystem is with past and present examples to deepen your understanding
  • How to model an ecosystem through mapping and ecosystem of your choice
  • Where value is exchanged across partners in the ecosystem and how this can highlight areas for improvement in the delivery of services
  • Understand the total value exchange, including the concept of indirect value, and how to model a direct value exchange
  • Why innovation is important in ecosystems
  • A technique that enables innovation between partners
  • How to critically review your ecosystem, to identify areas of weakness and propose strategic configurations for improvement

Course format

An interactive one-day course combining presentations, group activities and discussions. Participants will develop the skills and knowledge to successfully leverage their company's ecosystem for growth. 


More information about this event…

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

Members of the Cambridge Service Alliance include BAE Systems, Caterpillar, IBM and the University of Cambridge.


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