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Cambridge Service Alliance

At the forefront of service transformation in the digital era

Date: Monday, 6 March, 2023 - 13:30 to 14:30


Digital twins are developed in those areas where decision-making is an important part. When a dynamic model is needed, it needs to be kept up to date with data from the real-world counterpart. In both cases, the purpose of the digital twin is to inform decision-making by promoting simulation and advanced analytics.

Discussion Themes

• The evolution of Industry NeXT in accelerating digital transformation: The role of the digital twin and digital thread
• Managing the digital twins’ lifecycle: ‘How’ and ‘where’ to begin the digital transformation journey for operations, engineering and business management
• The digital thread and digital twin journey: Applications in supply chain, manufacturing and business
• Deep dive into digital twins – functional architecture, timelines and business impacts
• Bootstrapping the digital twin journey: Enhancing business impact by leveraging the HCLTech ecosystem


1. Dr. Erika Pärn, Senior Research Associate at University of Cambridge
2. Ralf Schulze, Associate Vice President, Head for Manufacturing IoT, HCLTech
3. Sukant Acharya, Executive Vice President, Global head for IoT and Industry NeXT – HCLTech

Moderator: Nicholas Ismail, Deputy General Manager, HCLTech

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Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included CEMEX, GEA, IBM, Pearson, Zoetis, HCLTech, Bouygues UK among others.