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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
2015 Annual Meeting of the Academy of Management

Alliance researchers at the 2015 Academy of Management Conference, in Vancouver, British Columbia.

The Academy of Management, Annual Meeting is considered one of the premier conference in the field attended by more than 10,000 academics, scholars, and professionals. This year’s meeting took place in Vancouver, British Columbia, Canada between August 7-11, 2015. The CSA was represented by Veronica Martinez and Florian Urmetzer.

Veronica organised and chaired a symposium together with Andy Neely on the topic: 'Services, Platforms, Business Model Innovations and the Implications for Open Governance'.

Key experts from the fields of  services, innovation, business models and platforms came together  to present and discuss their latest research in the light of the symposium theme. They are Prof. Henry Chesbrough from University of California Berkeley,  Prof Michael Cusumano from  MIT, Prof. Fernando Suarez from Northeastern University,  Prof Annabelle Gawer from Imperial College London and our industry panelist Neil Alison Director of Business Model Innovation at Pearson North America and the discussant Prof  Ivanka Visnjic  from ESADE Business School. The panelist inspire intesting questions and debates that made the event a success. The objective of this symposium was to debate the role and interplay of services, platforms, open service innovation and service business model innovation, and the impact of these on open governance. For more details on this panel visit the AoM site here

2015 AoM FUFlorian Urmetzer chaired a session on the topic 'Alliance Portfolios', which included presentations from leading academics in the topic area of Alliance, Network and ecosystems. The session resulted in a lively discussion around performance of firm networks, how network structures influence the competitions strategy and driving factors behind the benefits of ecosystems.

Cambridge Service Alliance

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  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

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