skip to primary navigationskip to content

Cambridge Service Alliance

developing new understanding and approaches to complex service systems

Studying at Cambridge

 

Is Big Data still big news?

last modified Jul 01, 2015 02:14 PM
Article by Mohamed Zaki on the University of Cambridge Research Discussion pages. 30 June 2015
Read this article by Mohamed Zaki on Big Data.  Except below:

People talk about ‘data being the new oil’, a natural resource that companies need to exploit and refine. But is this really true or are we in the realm of hype? Mohamed Zaki explains that, while many companies are already benefiting from big data, it also presents some tough challenges.

"To get value out of big data, organisations need to be able to capture, store, analyse, visualise and interpret it. None of which is straightforward"

Government agencies have announced major plans to accelerate big data research and, in 2013, according to a Gartner survey, 64% of companies said they were investing – or intending to invest – in big data technology. But Gartner also pointed out that while companies seem to be persuaded of the merits of big data, many are struggling to get value from it. The problem may be that they tend to focus on the technological aspects of data collection rather than thinking about how it can create value.

Filed under: ,

RSS Feed Latest news

Webinar on High-Value Manufacuring (HVM)

Mar 18, 2019

In this webinar, Luisa Huaccho Huatuco presents the Alliance February 2019 paper on High-Value Manufacturing.

February 2019 Paper - High Value Manufacturing (HVM) in the UK: Case studies and focus group insights

Feb 28, 2019

High Value Manufacturing (HVM) in the UK: Case studies and focus group insights by Luisa Huaccho Huatuco, Veronica Martinez-Hernandez, Thomas F. Burgess and Nicky E. Shaw

February 2019 Webinar - Business Ecosystems Mapping

Feb 12, 2019

In this webinar, Florian presents the Alliance January 2019 paper on Business Ecosystems Mapping.

January 2019 Paper

Jan 21, 2019

January 2019 paper on 'Using Business Ecosystems Mapping to Generate new Competitive Value Propositions'

Webinar 14 January

Jan 16, 2019

In this webinar, Tim Pearce discusses his paper on Bayesian Neural Network Ensembles

View all news

Upcoming events

Shift to Services Executive Education Programme

May 14, 2019

IfM, Cambridge, UK

Upcoming events