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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
Read more at: Podcast Interview with Deputy Director Dr Mohamed Zaki
Podcast Interview with Deputy Director Dr Mohamed Zaki

Podcast Interview with Deputy Director Dr Mohamed Zaki

20 July 2017

In a new podcast from the Cambridge Service Alliance, Dr Mohamed Zaki, talks about his new role as Deputy Director, of the Cambridge Service Alliance, University of Cambridge.


Read more at: Podcast - The Fallacy of the Net Promoter Score
Podcast - The Fallacy of the Net Promoter Score

Podcast - The Fallacy of the Net Promoter Score

17 July 2017

In a new podcast from the Cambridge Service Alliance, Dr Mohamed Zaki, talks about his new paper 'The Fallacy of the Net Promoter Score: Customer Loyalty Predictive Model'.


Read more at: Exploring the Journey to Services - Podcast Interview
Exploring the Journey to Services - Podcast Interview

Exploring the Journey to Services - Podcast Interview

28 March 2017

In a new podcast from the Cambridge Service Alliance, Senior Researcher Veronica Martinez, talks about her new jointly authored paper: ‘Exploring the Journey to Services’. It is co-authored with Professor Andy Neely, Chander Velu, Stewart Leinster-Evans and Dav Bisessar.


Read more at: Podcast on Ecosystems Value Framework
Podcast on Ecosystems Value Framework

Podcast on Ecosystems Value Framework

23 January 2017

Dr Florian Urmetzer, Senior Research Associate, Cambridge Service Alliance talks about his new paper: The Ecosystem Value Framework: Supporting Managers to Understand Value Exchange between Core Businesses in Service Ecosystems. The paper is co-authored with Veronica Martinez and Andy Neely.


Read more at: Latest Trends in the Switch to Services in Manufacturing Companies - Podcast Interview with Professor Neely
Latest Trends in the Switch to Services in Manufacturing Companies - Podcast Interview with Professor Neely

Latest Trends in the Switch to Services in Manufacturing Companies - Podcast Interview with Professor Neely

6 September 2016

Highlights of the latest trends in the switch to services in manufacturing companies in 2016


Read more at: Podcast - Harnessing the Power of Innovation on Offer in Living Labs for Your Company
Podcast - Harnessing the Power of Innovation on Offer in Living Labs for Your Company

Podcast - Harnessing the Power of Innovation on Offer in Living Labs for Your Company

21 July 2016

Podcast by Katharina Greve and Veronica Martinez on her new joint research on Living Labs.


Read more at: Podcast - Service in the platform context: a review of the state of the art
Podcast - Service in the platform context: a review of the state of the art

Podcast - Service in the platform context: a review of the state of the art

6 July 2016

Calling a cab has never been easier, but launching a service platform business presents many challenges. In this podcast, Xia Han talks about his paper “Service in the platform context: a review of the state of the art”.


Read more at: Podcast - More Services More Value for Manufacturing Firms
Podcast - More Services More Value for Manufacturing Firms

Podcast - More Services More Value for Manufacturing Firms

12 May 2016

In a new podcast Dr Florian Urmetzer explains how value is defined in modern manufacturing processes and why more and more firms are providing services alongside traditional product offerings but how they in turn need to be more in tune with their customer’s needs.


Read more at: Podcast - Academia and Manufacturing
Podcast - Academia and Manufacturing

Podcast - Academia and Manufacturing

25 February 2016

Podcast interview with Andy Neely on the importance of academia to the manufacturing landscape.


Read more at: Podcast - Seven Critical Success Factors - Authors Podcast
Podcast - Seven Critical Success Factors - Authors Podcast

Podcast - Seven Critical Success Factors - Authors Podcast

25 January 2016

Podcast by authors of the 'Seven Critical Success Factors in the Shift to Services' Executive Briefing, including Veronica Martinez, University of Cambridge, Andy Neely, University of Cambridge, Neil Allison, Pearson, Monica Lund, Pearson, Dav Bisessar, IBM, Stewart Leinster-Evans, BAE Systems, Graham Pennington, BAE Systems and Daniel Smith, Zoetis.


Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • a unique global alliance between leading businesses and universities;
  • bringing together the world's leading firms and academics;
  • all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

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Latest news

Bouygues Construction joins the Cambridge Service Alliance

27 May 2021

We are delighted to announce that Bouygues Construction has joined the Cambridge Service Alliance, Institute for Manufacturing (IfM), University of Cambridge as a new industry member alongside our existing partners HCL Technologies , Caterpillar Inc. , Perkins Engines Company Limited and CEMEX . Press release

'Using AI to Track How Customers Feel — In Real Time' published in the Harvard Business Review

13 May 2021

The paper 'Using AI to Track How Customers Feel — In Real Time' by Mohamed Zaki, Janet R. McColl-Kennedy and Andy Neely has been published in Harvard Business Review.

Industry Day 2020 | What we learnt

6 December 2020

What is the future of services in the new pandemic-driven era? This was the topic explored at our 2020 Industry Day by senior executives from L'Oréal, Microsoft Research, Manchester United and start-up, Fairjungle.