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Seminar on Co-Creation in Living Labs - Italy

last modified May 31, 2017 02:44 PM
Seminar on 'Co-creation in Living Labs: An Interorganisational Perspective' at Carlo Cattaneo University in Castellanza, Italy.

Katharina Greve recently gave a seminar on 'Co-creation in Living Labs: An Interorganisational Perspective' at Carlo Cattaneo University in Castellanza, Italy. The focus of the seminar was the interaction between different stakeholders that engage in co-creation in the context of JOSEPHS - a German living lab for new product and service development. Students were asked to produce an interorganisational network around a case example by identifying partnerships that are beneficial for the company, other stakeholders and the network as a whole.

In addition, Katharina presented empirical findings that describe how co-creation can be facilitated in a large network of stakeholders that are involved in living labs. This seminar has been part of a series of postgraduate lectures in the "Company Networks Management and Design" course at Carlo Cattaneo University (LIUC).

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