The Future of Digital Service Transformation
24th June 2024
Brief
In the rapidly changing service industry landscape, digitalization has become essential for staying ahead, designing innovative services, and creating experiences that pave the way for new business models. This event provides an in-depth exploration of how digitalisation is revolutionizing service design and delivery in various sectors, including both B2B and B2C contexts, from decentralised manufacturing to hospitality and material mining.
Attendees will have the opportunity to discuss the transformative power of digitalization and AI capabilities with sessions led by industry experts and academic leaders. Learn how services like decentralised manufacturing are altering traditional production models, how digital tools are enhancing and optimising sustainable hospitality services, and how digital technologies are improving ethical mining practices.
Through interactive discussions, real-world case studies, and insights from key experts, participants will learn about both current and potential future applications of digitalisation to drive innovation and efficiency in their industries. This event will explore the challenges and opportunities that are defining the future of services.
Programme and Presentations from the Event
Presentation One: Small Scale Factory: Decentralized Manufacuring
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Dr Akhilesh Kumar Srivastava, Senior Scientist, SINTEF
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Dr Alex Butean, CEO, WIZ RESEARCH
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Dr Chandana Ratnayake, Chief Scientist, SINTEF
Presentation Two: Generative AI & Security
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James Tu, Head of Corporate Information Security, TSMC
Presentation Three: Service Growth in B2B Relationships
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Lars Witell, Professor in Marketing Linköping University
Presenation Four: Crossroads of AI and Tourism and Hospitality Businesses: The Way Ahead
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Louisa Lee Yee Sum, Associate ProfessorHong Kong Metropolitan University
Presentation Five: Strategising for Digitalisation
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Stephan Henneberg, Chair Professor of Marketing and Strategy Queen Mary Uni of London
