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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
Read more at: Surviving in the Higher Education Market Place
Surviving in the Higher Education Market Place

Surviving in the Higher Education Market Place

20 March 2014

Surviving in the higher education market place with better business models In a new podcast Professor Andy Neely, Director of the Cambridge Service Alliance, University of Cambridge talks about MOOCS – Massive Open Online Courses


Read more at: Industry transformation towards service logic: A business model approach - December Paper

Industry transformation towards service logic: A business model approach - December Paper

16 January 2014

Industry transformation towards service logic: A business model approach Anna Viljakainen, Marja Toivonen and Maiju Aikala article tackles the issue of industrial transition into value- and service-based business, and offers a managerial tool on how customer value is turned into profitable business. It suggests a new...


Read more at: Accountability for services through life (Fixed Term) studentship
Accountability for services through life (Fixed Term) studentship

Accountability for services through life (Fixed Term) studentship

14 January 2014

The Challenge Shrinking budgets, rising costs and increasing competition has led to many companies making the shift to selling services. Companies in industries as diverse as aerospace and social care are now offering "payment by results" type services, rewarded only when they meet or exceed agreed performance criteria...