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Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
Webinar - Mapping Ecosystems: Identifying Service Innovations Tool

11 April 2016 - Mapping Ecosystems: Identifying Service Innovations Tool - Prof Andy Neely

In this webinar, Professor Andy Neely, Director of the Alliance, and Head of the Institute for Manufacturing, revisits original research conducted by the Cambridge Service Alliance which set out to answer the question - “How are different types of value being created by an ecosystem and captured by its customer?”. He introduces the Ecosystem Mapping Tool, which helps to identify potential service innovations.

Webinar I Presentation

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included BAE Systems, Caterpillar, GEA, IBM, Pearson, Zoetis, CEMEX, HCLTech and Bouygues


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