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Cambridge Service Alliance

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Webinar - Business Ecosystems - Classification Model

10 July 2017 - Business Ecosystems: Towards a Classification Model - Florian Urmetzer

Florian Urmetzer discusses the April Paper from the Cambridge Service Alliance, on 'Business Ecosystems: Towards a Classification Model'. Practitioners will find paper contributes to understanding B2B relationships in business ecosystems by offering a classification model. The model allows the differentiation of B2B intercompany connections. The problem arose for the researchers that the definition of a business ecosystem lacks separation in the types of connection between companies. Business ecosystems are found to differentiate significantly in their intercompany relationships, starting from loosely coupled to highly regulated and organised company relationships. Some may even result in newly founded business ventures. The authors are proposing a classification model for business ecosystems to allow further classifications in studies.

Webinar I Presentation

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