Mohamed Zaki was invited as a guest speaker to deliver a session to the Manchester Business School MBA students.

Mohamed Zaki and Benjamin Lucas have written a guest article for the ServSig Group on 'Data-Driven Text Mining for CX Analytics in Services'

Mohamed Zaki and Abdul Rauf Khan from the CSA awarded a fund to investigate the application of advanced Big Data methods in manufacturing industry.

November paper on 'Classification of Noisy Data: An Approach Based on Genetic Algorithms and Voronoi Tessellation' by Abdul Rauf Khan, Henrik Schiøler, Torben Knudsen, Murat Kulahci and Mohamed Zaki

November Webinar on the 'Data Diagnostic Tool' by Dr Mohamed Zaki

The October 2016 paper by Mohamed Zakie, Dalia Kandeil, Andy Neely and Janet McColl-Kennedy, on 'The Fallacy of the Net Promoter Score: Customer Loyalty Predictive Model'.

Research Grants Target CX Article by Marketing Science Institute.

Redistributed Manufacturing Workshop hosted in Euroma Conference 2016

Award made to Mohamed Zaki and Ben Lucas from the Marketing Science Institute for customer experience analytics.

The Alliance presented its research at the 23rd EurOMA conference.