skip to content

Cambridge Service Alliance

At the forefront of service transformation in the digital era
 
Read more at: CSA Industry/Partner Day 2024

CSA Industry/Partner Day 2024

6 November 2024

Event Date: Tuesday 15th October 2024 Cambridge Service Alliance Industry Day: AI meets exceptional customer service AI is disrupting how organizations can better deliver service to customers and users, but the true value is still on the horizon Cambridge Service Alliance (CSA) hosted its Industry Day last week. As a...


Read more at: Shaping the Future of Service Management - PhD Forum

Shaping the Future of Service Management - PhD Forum

6 November 2024

Shaping the Future of Service Management - PhD Forum Date of Event: Monday 23rd and Tuesday 24th September 2024 The Cambridge Service Alliance (CSA) hosted a two-day event titled ‘Shaping the Future of Service Management’. This was a PhD Forum in collaboration with Journal of Service Management. This event was hosted and...


Read more at: Gautam Jha passes PhD VIVA

Gautam Jha passes PhD VIVA

30 September 2024

“Congratulations to Gautam Jha who passed his PhD VIVA on 20th September with only minor corrections. The topic of his PhD was “Achieving excellence in managing customer experience: An exploration of smaller details that make a difference”. Gautam was supervised by Mohamed Zaki in the Cambridge Service Alliance (CSA) along...


Read more at: Connecting Worlds Summit

Connecting Worlds Summit

18 July 2024

Dates: 9th - 12th July 2024 Connecting Worlds Summit This event was lead by Professor Janet McColl-Kennedy and Associate Professor Christoph Breidbach from the Service Innovation Alliance (SIA) based at the University of Queensland, Australia. The SIA is an interdisciplinary research hub comprised of 31 faculties across...


Read more at: Visit to University of Queensland Business School

Visit to University of Queensland Business School

10 July 2024

Mohamed Zaki was invited to be a guest speaker by Janet McColl-Kennedy , Fiona Willer and Emma Bailie at the University of Queensland, UQ Business School in July 2024. He spoke about how we can leverage Large Language Models and Generative AI to advance Service Research. Advancing Service Research Using Large Language...


Read more at: Jan Blümel passes PhD VIVA

Jan Blümel passes PhD VIVA

30 May 2024

Congratulations to Jan Blümel who passed his PhD VIVA on 27 th May with only minor corrections. The topic of his PhD was “personalising customer experience in customer service”. Jan was supervised by Mohamed Zaki in the Cambridge Service Alliance (CSA) along with his advisors Prof David Stillwell and Dr Thomas Bohne. He...


Read more at: Thought Leadership Event - Innovation for a Digital and Aging Society

Thought Leadership Event - Innovation for a Digital and Aging Society

21 May 2024

12th May 2024 - 14th May 2024 The Universidad Carlos III de Madrid hosted a thought leadership event in Madrid, where Mohamed Zaki and other Senior Academics discussed the future of AI to tackle ageing and societal challenges. The workshop featured a series of inspirational lectures and collaborative group sessions aimed...


Read more at: DIG (Digital Innovation for Growth) Study Tour: AI in Business, Innovation, and in Services

DIG (Digital Innovation for Growth) Study Tour: AI in Business, Innovation, and in Services

25 April 2024

On 15th and 16th April 2024, we were delighted to host an event for the Digital Innovation for Growth team from the Norwegian School of Economics (NHH). As this event the Cambridge Service Alliance Industrial Partners and DIG Partners came together and disscussed the future of AI in Service Industries. With input and...


Read more at: Finanical Times and HCL - Found Table - Breakfast Session

Finanical Times and HCL - Found Table - Breakfast Session

29 February 2024

Mohamed Zaki was invited by HCLTech to be a speaker at a breakfast session in partnership with the Financial Times Tech Forum on 29th February 2024. How AI can help businesses predict customer loyalty Traditional methods of tracking customer sentiments often miss important emotional responses. Surveys like Net Promoter...


Read more at: NEW PAPER - Mobile Applications (apps) as service provider actors

NEW PAPER - Mobile Applications (apps) as service provider actors

19 February 2024

A paper has been published on 11th February 2024 in the 'International Journal of Consumer Studies' Mobile Applications (apps) as service provider actors Abstract Contextualized in health care service, the authors contribute to service experience theory and practice in three important ways. First, by means of qualitative...