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Read more at: Business-to-Consumer Lock-in Effect
Business-to-Consumer Lock-in Effect

Business-to-Consumer Lock-in Effect

25 March 2015

The August 2014 Paper on 'The Business-to-Consumer Lock-in Effect' by Markus Eurich and Michael Burtscher

Read more at: A Blueprint for the Next Generation Organisation
A Blueprint for the Next Generation Organisation

A Blueprint for the Next Generation Organisation

25 March 2015

The September 2014 Paper on 'A Blueprint for the Next Generation Organisation: Reconciling agility, efficiency, and purpose' by Jonathan Trevor and Peter Williamson

Read more at: Webinar - Key Considerations in Asset Management Design
Webinar - Key Considerations in Asset Management Design

Webinar - Key Considerations in Asset Management Design

11 March 2015

Florian Urmetzer presents the March Webinar, on the 'Key Considerations in Asset Management Design' Executive Briefing.

Read more at: Data and Analytics - Data–Driven Business Models
Data and Analytics - Data–Driven Business Models

Data and Analytics - Data–Driven Business Models

5 March 2015

The February 2015 Paper on 'Data and Analytics - Data–Driven Business Models: A Blueprint for Innovation' by Josh Brownlow, Mohamed Zaki, Andy Neely and Florian Urmetzer.

Read more at: March 2015 Newsletter
March 2015 Newsletter

March 2015 Newsletter

5 March 2015

The March 2015 edition of the Cambridge Service Alliance Newsletter

Read more at: Community of Interest Meeting - Feburay 2015
Community of Interest Meeting - Feburay 2015

Community of Interest Meeting - Feburay 2015

2 March 2015

The February Community of Interest (CoI) Meeting was organised with support of the BAE system interest group in Vehicle Health Management (IVHM). The meeting was a good show case of work done in the area of VHM and proved to be a great success . There were presentations from Caterpillar, BAE Systems and Cambridge...

Read more at: New EPSRC-Funded Netowrk - RECODE

New EPSRC-Funded Netowrk - RECODE

16 February 2015

Two Alliance researchers are part of a new EPSRC-funded Redistriburted Manufacturing Network. The network will be focused on 'Consumer Goods, Big Data, and Redistributed Manufacturing'. It is a two-year project which will be known as the 'RECODE Network'.

Read more at: What Should Marketers Read List for 2014
What Should Marketers Read List for 2014

What Should Marketers Read List for 2014

16 February 2015

Paper on list of ‘what Should Marketers Read? Academic Trustees Offer Their Choice from 2014’ Marketing Science Institute

Read more at: December 2014 Community of Interest
December 2014 Community of Interest

December 2014 Community of Interest

16 February 2015

The December 2014 Community of Interest Meeting - on Service Metrics.

Read more at: Taiwan - Manufacturing Servitization Programme
Taiwan - Manufacturing Servitization Programme

Taiwan - Manufacturing Servitization Programme

16 February 2015

Special interest group of Taiwanese industrial firms to attend the Cambridge Service Design Programme.

Cambridge Service Alliance

Welcome to the Cambridge Service Alliance…

  • A unique global alliance between the University of Cambridge and some of the world’s leading businesses.

  • Help organisations to address the challenges they will face in the next three to five years, through rigorous research, practical tools, insights and education programmes.

  • Learn how other innovative organisations are developing new services through our events

  • Since its inception in 2010 industrial partners have included BAE Systems, Caterpillar, GEA, IBM, Pearson, Zoetis, CEMEX, HCLTech and Bouygues


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