News

In a conversation with Sander Kuik from Canon we asked him about his planned presentation at the CSA Industry Conference on 3 October 2018, his thoughts on the theme of the conference, and his vision of the future.1.     What are the key messages/themes for your talk at the CSA Industry Day?When I started to write my talk, I began scratching my hea…

In this webinar, Thayla Zomer presented the Alliance May paper on Digital Transformation. Embracing the opportunities offered by digitalisation is one of the main challenges and priorities for contemporary firms. The transformation of business processes to take advantage of new digital technologies, however, is a complex issue that affects all segm…

September 2018 Newsletter from the Cambridge Service AllianceFind out what the Cambridge Service Alliance have been doing and how you can get involved.Click to view the newsletter.Sign up here to receive this.

This was the second meeting in a series of three Cambridge Service Alliance Community of Interest meetings (May/July/November 2018). The focus of the CSA research for 2018 is proof of concepts and developing prototypes. The 4 July meeting presented the prototype demonstrations of two digital technologies and smart service developed to benefit CSA i…

Dr Mohamed Zaki received the Caterpillar's ACAM Customer Excellence AwardWe are delighted to announce that Dr Mohamed Zaki as awarded the 2017 ACAM Customer Excellence Award - Product Support Solutions Category for his contributions.

Dr Florian Urmetzer and the Alliance Visitor Dominik Moeslein conducted a three-day workshop with CEMEX managersA successful highlight while collaborating with our alliance partner CEMEX was the Ecosystem Mapping workshop that was conducted in Monterrey, Mexico, in August. Over the course of three days, Dr Florian Urmetzer and Dominik Moeslein intr…

Veronica Martinez was invited as keynote speaker at the Mexican Forum for the Business Transformation.Veronica Martinez was invited to deliver a presentation at the Mexican Forum for the Business Transformation on 4, 5 and 6 Sept 2018. The event is organised in collaboration with the CANACINTRA (Ministry Business and Trade of Mexico). Find out more…

Caterpillar Presentation of Blockchain Results: Feasibility and Cost AnalysisVeronica Martinez and Ciprian Blujdea presented the results of 'the Blockchain in Customer Service Management: a Simulation Approach at CATERPILLAR on the 7th August 2018. The results demonstrated the level of feasibility, benefits and cost associated to the implementation…

This study provides an evidence base to the European Commission and supports SMEs in seizing the opportunities of servitisation.The objective of this study was to provide an evidence base to the European Commission allowing to support SMEs in seizing the opportunities of servitisation and moving towards other forms of product-service provision, not…

This Publicly Available Specification (PAS) offers guidance to leaders of the UK industry that may enable manufacturing and solution providers in all sectors to win business, gain market share, generate revenue, and earn profits from the application of through-life engineering services (TES). This PAS (Publicly Available Specification) was sponsore…

July Paper on 'Coopetition and Business Models' by Chander VeluStudies have shown that firms are increasingly cooperating and competing at the same time in order to create competitive advantage and, hence, deliver superior returns. Shorter product lifecycle, convergence of multiple technologies and increasing costs of conducting R&D require firms t…

9 July 2018 - Modular Service Structures for the Successful Design of Flexible Customer Journeys for AI Services and Business Models - by Christoph Peters and Mohamed Zaki.In this webinar, Christoph Peters discusses his work on Modular Service Structures for the Successful Design of Flexible Customer Journeys for AI Services and Business Models. In…

In collaboration with our Industrial Partners, the July Community of Interest Meeting (CoI) took place at Perkins, in Peterborough. The focus of this year events is on 'How companies can strategically design, pilot and experiment digital services in the new digital age?’In the July event, the Alliance jointly discussed two main research topics:Bloc…

Mohamed's and co-authors paper "The interplay of customer experience and commitment" published in the Journal of Services Marketing has been selected by the Emerald Editorial Team as Highly Commended in the 2018 Emerald Literati AwardsMohamed's and co-authors paper "The interplay of customer experience and commitment" published in the Journal of Se…

Dr Mohamed Zaki was invited to participate in the 2nd Customer management Leadership Group Academic-Practitioner Workshop on 17-19 June at the University of Manchester.Dr Mohamed Zaki was invited to participate in the 2nd Customer management Leadership Group Academic-Practitioner Workshop on 17-19 June at the University of Manchester. The outcome o…